From custom themes and content architectures to advanced functionality and third-party integrations, I build WordPress websites around your business requirements, not around the limitations of an off-the-shelf theme.
With 10+ years of WordPress experience, I handle the development from implementation through launch, creating fast, maintainable, and easy-to-manage websites for agencies, businesses, and growing teams.
Every project includes the following. Nothing is charged as an add-on unless it's genuinely out of scope.
Custom Elementor or Divi builds from your Figma or PSD files — not a stock theme with your logo dropped in. Pixel-perfect layout, spacing, typography, and responsive behaviour across all breakpoints.
Need team members, testimonials, services, or portfolios in the CMS? I build custom post types and ACF fields so your client can update content without ever touching code or breaking the layout.
The right plugins configured correctly — not 40 conflicting ones. Forms (Gravity, WPForms), SEO (Yoast/Rank Math), security (Wordfence), analytics (GA4), and caching (WP Rocket / LiteSpeed).
Image compression to WebP, lazy loading, render-blocking elimination, Cloudflare CDN, browser caching, and database optimisation. Every build is measured with GTmetrix before handover.
Tested across Chrome, Safari, Firefox, and Edge on desktop, tablet, and mobile. Touch-friendly menus, correctly-scaled images, and no layout shifts on any real device.
Need ecommerce added to a WordPress build? I set up WooCommerce with your products, payment gateways, shipping rules, and a checkout flow designed to minimise abandonment.
Going global or serving Arabic, Hebrew, or Urdu audiences? I implement WPML or Polylang for multilingual sites and full RTL layout support for right-to-left languages.
When a plugin doesn't exist or a theme can't do what you need, I write clean PHP — custom shortcodes, REST API integrations, custom admin pages, and WP hooks to extend core functionality.
Google Analytics 4, Google Tag Manager, Facebook Pixel, and conversion event tracking configured and verified — not just the snippet pasted in and assumed to be working.
The same structured process on every project — so you always know where things stand and nothing slips through.
I review your designs, brief, or existing site and ask the questions most developers miss — content architecture, user journeys, integrations needed, and performance targets. This prevents expensive scope changes mid-build.
You get a written proposal with exact deliverables, milestones, timeline, and a fixed price. Not an estimate. Not a range. A number — so you can plan your budget and get sign-off without surprises.
All development happens on a staging site — never on the live environment. I work in milestones: global styles and templates first, then page by page. You review and approve each milestone before I move forward.
Before launch: full GTmetrix audit, cross-browser and cross-device testing, broken link check, form submission tests, SEO meta review, and PageSpeed verification. I document every score before handing over.
DNS migration, SSL verification, Cloudflare setup, caching configuration, and a final post-launch check to make sure nothing broke in the transition. I stay available on launch day.
A walkthrough of the CMS so you know how to manage your content. Documented code where needed. 30 days of post-launch support for bugs and minor adjustments — included in every project, not charged extra.
Not a freelancer who learned WordPress from YouTube last year. 10+ years of serious builds.
10+ years exclusively in WordPress — not a generalist. I know where the edge cases are, which plugins conflict, and how to build for long-term maintainability rather than just the launch deadline.
If you hand me a Figma file, the live site will match it — including spacing, hover states, and responsive behaviour. Less than 5% revision rate on design implementation across 200+ projects.
Every WordPress site I build is measured with GTmetrix before handover. 90+ PageSpeed isn’t a nice-to-have — it’s the baseline. Average Core Web Vitals improvement across my projects is 40%.
I use AI tools for code generation, debugging, and SEO structuring — which cuts average build time by ~30%. Your budget goes further and your deadlines are more achievable. Every line is reviewed and tested by me.
No black boxes. You know exactly where things stand at every stage of every build.
30 min to understand goals, timeline, designs, and what success looks like for this project.
Fixed scope, fixed price, clear milestones — sent within 48 hours of the call.
Built in milestones on staging. You review and approve before anything goes live.
Full QA, launch, CMS walkthrough, and 30-day post-launch support.
If your question isn't here, just ask — I reply to every enquiry within 24 hours.
A 5–8 page site typically takes 2–3 weeks. A larger site with custom functionality takes 4–6 weeks. Everything is defined in the proposal so you know the exact timeline before we start.
Both options work. If you have Figma, XD, or PSD designs, I'll build from those. If you don't have designs, I can create them — or we can work from a style reference and build directly in Elementor.
Yes — that's a core design goal. I use ACF and custom post types so content updates (text, images, team members, services) are handled through an intuitive WordPress admin interface. I also provide a walkthrough and documentation at handover.
Designs or a style reference, your content (or notes for copywriting), brand assets (logo, fonts, colours), and hosting/domain access. I'll send a detailed onboarding checklist after the proposal is signed so nothing is missed.
Both. For rebuilds, I audit the existing site first to understand what to preserve (SEO equity, content structure) and what to replace. For new builds, we start from a clean staging environment.
Hosting is not included in the project price, but I'll recommend the right hosting for your site's needs and help with setup and configuration. I work with SiteGround, Kinsta, WP Engine, Cloudways, and cPanel hosts.
Tell me what you’re building. I’ll give you a straight answer on fit and what it takes.